About Us
About Us
Jaico Drip is a husband-and-wife–owned brand built on hustle, faith, and purpose. We are parents to five children, and everything we build is driven by a single goal: creating something that lasts beyond us. What began as a shared passion for design and self-expression has grown into a business rooted in resilience, intention, and the belief that success is earned — not given. Every product we create reflects discipline, quality, and pride in the journey.
Rich Rite by Jaico Drip
Rich Rite is our in-house luxury streetwear brand, born from our story. It represents the grind, the setbacks, the faith, and the mindset required to build from the ground up. Our message is simple:
We all have the rite to be rich.
Rich isn’t just money — it’s mindset, health, love, discipline, and legacy. Rich Rite is for those who move with purpose and believe in building something greater for their families and future generations.
Our Why
We do this for our children. We do this with the prayer that when we’re gone, the work we started will remain — that our pursuit of generational wealth, built through consistency and faith, will succeed and provide a foundation stronger than the one we inherited.
Jaico Drip and Rich Rite aren’t just brands. They are legacy in motion.